Google Adsense is perhaps the easiest way to attract advertisers from across the globe to your blog. Just submit your blog to Google for approval. If Google likes what it sees, it will place contextual ads linking to products likely to appeal to the readers. Each time a reader clicks a link, the advertiser pays Google a small fee, and Google splits that with you.
The next interesting question - How to Make Money with Google Adsense ? Here are The best Google Adsense Tips and Tricks for making more money (profit) from Google adsense program.
1. Strictly follow the rules mentioned in Adsense policies. You will always earn more revenue from Adsense by playing it clean.
2. Never modify the Google Adsense HTML code.
3. Don't ask your friends or visitors to click on your Google ads. Do not include incentives of any kind for users to click on ads. Don't label the Google ads with text other than "sponsored links" or "advertisements.".
4. Don't click on your own ads - Google is much smarter than you think. You should not reload your pages excessively. If you are testing your website layout with Google adsense, follow some precautions. Or you can use the unofficial Google Adsense Sandbox Tool that is accessible from Firefox, IE and other browsers to see what kind of Google ads will be served based on content (website address URL) or keywords.
5. Don't place ads in pop-up windows, error pages or even empty pages.
6. Don't start a "adsense asbestos" or "home equity loan rates" website merely to make money from accidental clicks (accidence). You will never make money out these "made-for-adsense-only" websites. Instead, write on topics what you are passionate about. Don't waste your money on high-paying adsense keywords lists.
7. For short articles, CTR is best when ads are placed just above the content
8. For long articles, CTR improves if ads are placed somewhere in middle of the content - visitors read the long content and then they are looking for more resources.
9. Use Text Ads instead of Image Ads as users get more options. If you still want to display image ads, consider ad formats that support image ads - Choose either the 300x250 medium rectangle or the 160x600 wide skyscraper - or both, if you display multiple ad units on a page.
10. Google Ads without background color and borders always perform better. Make the border color and background color same as your page background color.
11. Always put ads above the main fold. Make sure that the ad unit with the highest clickthrough rate is the first instance of the ad code that appears in the HTML. Since the first ad unit is always filled before the rest, you want to make sure that ad unit is located in the best placement on your page.
12. Try setting the ad link URL color to a lighter shade. If your text is black, you may make the adlink as light gray.
m. Go Wide - The large rectangle is the best paying adsense format (336x280) - The Google Adsense Publisher team also feels that the best formats are the wider ones - the ad formats that contain the widest individual ads. Try using the 336x280 large rectangle, 300x250 medium rectangle, or 160x600 wide skyscraper.
13. Placing images next to ads or above ads does help in attracting user attention.
14. Blend AdLinks with other navigation links or place horizontal adlinks at the top of your webpage. AdSense publishers are permitted to click on link unit topics on their web pages, provided that they do not click on any Google ads on the resulting page.
15. Organize an Adsense Party for your friends and colleagues - Request them to navigate your website, watch their activity - it will provide vital clues about which regions on your website draw more user attention. Try putting ads near those areas. (Thanks Darren)
16. You can put upto 3 adsense units on a page. Try putting a large skyscraper on the right navigation sidebar of your website. That area is close to the browser scrollbar. You can also add 2 AdSense for search boxes, 1 adlink unit and 1 referral button per product (i.e., 1 AdSense referral button and 1 Firefox plus Google Toolbar referral button).
17. The first few lines of your content are an important factor for determining what Ads are served on your webpage. That's the right place to put keywords in bold (strong or tags) or header tags (h1, h2, etc).
18. Always select the setting to open Google Adsense search box results in a new browser window, so you won't lose your visitors. Click the Open search results in a new browser window checkbox and this add target="google_window" to your form tag.
19. Maximum people think the search box is on the top right corner. So you know where to put it.
20. Don't syndicate full content. If people can read everything from the newsreader window itself, why would they visit your website where your ads are.
21. Use URL channels to determine performance of individual pages. I track my most popular pages with Google Analytics, Statcounter and create a channel for each of the URL. You can even track Adsense Clicks with Analytics
22. For low CTR pages, try changing titles or adding more content to get better focused ads
23. Block low paying advertisers with Filters. Why to loose a visitor for 0.01 cents. Use Overture or Google Adwords Keywords tool to discover keywords that are less popular with advertisers.
24. The AdSense for search Top Queries report shows you what your users are looking for, by listing the 25 most common searches conducted through your AdSense for search boxes. Use this report to identify additional topics to add to your site, or to keep track of your most sought-after information. Focus and improve that content.
25. Not everyone has a RSS reader. Use RSS to Email services like FeedBlitz, Bloglet or Rmail to let users subscribe to your blog by email.
Remember, you are the best judge when it comes to choosing ad formats. Even Google doesn't offer the best advise always. For instance, in the visual heat map, Google suggests that webmasters are best served by positioning ads on the upper left-hand side of a Web page. But on the Google homepage, you will find ads on the far right.
Thursday, March 13, 2008
Top 25 Google Adsense Tricks
Wednesday, March 12, 2008
Myths and Facts about Google Adsense
Myth: Since wide ads (336x280, 300x250 and 250x250) are effective in many websites, it must also be doing the same thing in my website.
Fact: Not really. Every website has its own characteristics; you cannot just follow what people said and then hope that your CTR will drastically increase. Try to do your own experiments with various ads and placements. Perhaps ads unit that are not effective in another website are your most profitable ads.
Myth: It's profitable to develop website that's targeting high paying keywords.
Fact: Perhaps, if you really are a Search Engine Optimization expert. It is correct that when these high paying keywords are clicked, you will get a huge amount of money. But do you realize how many people out there who also think the same thing? I'm sure there are hundreds of thousands; and you will face bloody competition to reach the top position in SERPS (Search Engine Result Pages). Without top position in SERPS, there will be no visitor; without visitor, there will be no one who clicks on your ads. I have another suggestion for this approach, read it in How to Increase Your Google Adsense CTR.
Myth: High Traffic + High CTR = High Income.
Fact: It is a perfect equation if only there is no smart pricing. High income depends of several factors, such as smart pricing and what type of website you run. Some types of websites (such as forum) have high traffic but they do not generate many incomes from Google Adsense. Smart pricing also affects it. I have seen many websites with high traffic, high CTR, but totally low income.
Myth: Be careful if your traffic suddenly increases (perhaps because a popular website features one of your articles), Google might think you are doing spamming.
Fact: Nonsense. Google is able to detect your visitors from their IP addresses (if you are not net savvy, just imagine IP address as your phone number; every time you make a phone call, it will be recorded on your phone company). If you're doing spamming, there is big possibility that all these IP addresses will be exactly the same. Beside that, Google is able to detect who your referrer is (where your visitors know your website from). If they find out that a popular blog/website is linking to your website, they will surely understand. So, don't worry about this.
Myth: If Google suddenly bans your Adsense account, there is no chance you will be able to defend yourself.
Fact: Some people agree with this, but some other give contradictory facts. Many webmasters complained that Google never gave them warnings and suddenly terminated their accounts. In fact, Google even didn't give them any explanations what their fault was. Strangely, some other webmasters gave contradictory facts. Firstly, Google always gives two warnings before they finally close an Adsense account. Secondly, if you can prove that you never break Google Adsense TOS (Terms of Service) such as doing click fraud, then they will reactivate your account.
Myth: Google Adsense will make you millionaire within a couple of months.
Fact: Wake up! It's not time for daydreaming! You must treat Google Adsense as a real business. And just like another real business, it takes times and efforts to be successful.
Myth: Repeating visitors will stabilize your Google Adsense incomes.
Fact: Big mistake. In fact, repeating visitors even easily suffer ads-blindness. Since they regularly visit your website, they know where exactly you put your ads (except you rotate those ads everyday), and will avoid them. Getting new visitors everyday is more effective for your Google Adsense incomes.
Myth: The only way to monetize your Google Adsense account is by placing their ads in every website/ blog you owned.
Fact: Fortunately, no! There are many ways to use your Google Adsense ID (known as “Publisher ID”) now. One of them is by using it for “revenue sharing”. What is that? There are some forums that ask you to enter your Publisher ID when you register in their websites. They will use this ID to generate Google Adsense ads that will be displayed in every thread you participate in. If these ads are clicked, they will split the income: 50% for you, 50% for them. One of the forum that provide this facility is forums.digitalpoint.com
Myth: People who got tens (or even hundreds) of thousands dollars from Google Adsense must own a single website that is visited by millions of visitors a day.
Fact: Not all of them. In fact, many of them even admitted that they got those checks by developing many small websites. For them, it is easier to generate $40,000 from 40 small websites than generate $40,000 from a single website.